Skip to content

Why Everyone Loves to Hate Ticketmaster

By charging customers extra fees and signing exclusive venue contracts, Ticketmaster built a dominant ticketing empire long accused of being a monopoly.

Introduction

Hey, corporate professionals! 🌟 Ever been excited about a concert only to be hit with outrageous fees at checkout? You're not alone. Ticketmaster, a company that's been around for over 30 years, has a reputation that's, well, less than stellar. From artists like Bruce Springsteen to Taylor Swift, the complaints are endless. But why does this company continue to dominate the ticketing industry? Let's dive in.

The Genesis of a Giant

Ticketmaster was born in the late 1970s when a computer programmer and a ticket sales expert teamed up to create a more efficient ticketing system. They started small but grew rapidly, especially after being acquired by the Pritzker family in 1982 for $4 million. The company's strategy was simple but revolutionary: instead of charging venues, they charged customers extra fees and split the revenue with the venues. This led to exclusive contracts that helped Ticketmaster dominate the market.

The Monopoly Accusations

In the 1990s, the band Pearl Jam famously took issue with Ticketmaster's high service fees. They even testified before a government committee, claiming that Ticketmaster held a monopoly over ticket sales. Although nothing legally came of it, the episode made the public more aware of Ticketmaster's practices and fueled early hatred towards the company.

The Internet Era and Expansion

Paul Allen, co-founder of Microsoft, bought Ticketmaster in 1993 for an estimated $300 million. Under his ownership, the company launched its website in 1995 and took full advantage of the internet boom. They even merged with Live Nation in 2010, creating a behemoth that controlled almost every aspect of live entertainment.

The Artist's Dilemma

Artists like Bruce Springsteen and Taylor Swift have had their own run-ins with Ticketmaster. From redirecting fans to resale websites to crashing during high-demand pre-sales, the company has been a constant source of frustration for both artists and fans alike.

The Customer's Woe

As a customer, you might be upset about the hidden fees or poor customer service. But the sad truth is, you'll likely be forced to use Ticketmaster again because they control so many venues. This has led to multiple investigations by the Department of Justice and even interest from Congress and President Joe Biden, but as of now, no major changes have been enforced.

Final Thoughts

Ticketmaster's story is a unique one. They introduced a new business model so effectively that they took control of most of the industry in less than a decade. But their size and control have also made them one of the most hated companies around.

Originally published on LinkedIn .

Amr Elharony
Delivery Lead, Mentor, FinTech Author & Speaker — bridging banking and technology to deliver measurable digital transformation across MENA.

Discussion 0 comments

No comments yet. Be the first to share your thoughts.
3 min left